Offers are the single most important aspect of your site to personalize.
You can customize the product itself, the p telegram user database ice shown, impose time limits, or change the supporting copy and visuals supporting the offer.
Inline Content
After you've personalized your offer, you should focus on how you are educating and motivating your prospects while they are on the site.
Personalize the content that is presented in front of your customers. You can change which featured products are shown, blog posts, downloadable assets, or hero images on any page.
Pop-Ups
Pop-Ups represent a "second net" or opportunity to progress your prospects when they are about to leave.
When combined with behavioral targeting, pop-ups have many use cases.
However, it is worth noting some of the most common ways you can personalize triggered emails.
Update: Since publishing this guide, we've published an in-depth break down of eCommerce triggered email marketing with examples here.
Demographic based personalized emails
The most common types of personalizations for triggered emails are demographic.
Dynamically inserting a prospect's name in the subject line is a common tactic to call out attention in the sea of emails.
Session based personalized emails
The next most common type of personalizations are session based.
Common tactics include inserting products' names, images, and dates into the subject line or body of the email.
These personalization tactics ensure that your email is relevant, following up on known wants of your prospect.