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Advertising sections in Telegram: a detailed analysis
Advertising sections are an effective tool for promoting products or services in Telegram channels. They help attract new customers and maintain contact with the existing audience. Let's take a closer look at several successful sections that can be used to achieve various marketing goals.
Product price comparison
Product price comparison is one of the most powerful sections used to demonstrate the competitiveness of your products. It can include comparing prices for products in different pharmacy chains, aggregators, or other sites. The main idea is to show that your products are cheaper than similar products from competitors. This helps change the perception of the brand and allows you to attract the attention of new customers. For example, when “Apteka 911” showed that Pampers diapers are cheaper here than from competitors, this publication received over 129,800 views. Thus, the section works both to increase brand awareness and to inform about new product categories.