What is Marketing Outsourcing?

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I must admit that I have firstly proposed this article, like all others, in order to provide you with some contrast. Secondly, I have written it in a very “autobiographical” way, that is, focusing on sharing my current experiences as an Interim freelance Marketing, Customer Experience and Sales in the B2B and Industrial sectors.

Contents hide
1. What is Marketing Outsourcing?
2. Advantages of Marketing Outsourcing in B2B
2.1. Increase in Internal Dynamism and Contrast.
2.2. Project Management code
2.3. Acquisition of multi-sectoral israel telephone directory Experience and Know-How, Competencies and Expertise
2.4. Creativity and new ideas in times of stagnation.
2.5. Cost and Flexibility



2.6. Personalized training
2.7. The comfort zone: Breaking internal marketing and sales vices
2.8. Culture: discovering talent
3. Characteristics of today's CMO/Interim part time
4. Real examples of B2B Marketing Outsourcing.
4.1. Project 1. Industrial Customer Experience Project Manager
4.2. Project 2. Interim Marketing
4.3. Project 3. Interim Marketing Advisor
5. CONCLUSION
Marketing Outsourcing, which is most commonly applied in SMEs, involves subcontracting an external partner (an agency, a consultancy or a freelancer such as a Marketing and Sales mentor ) to create and develop a Business strategy applied to the company's objectives.