Test it out Before fully engaging in a digital marketing campaign for

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If you’re doing something in-person, then you’ll want to work with an events company that specializes in signage, exhibit walls, and whatever else necessary to pull off your idea. However, if your interactive brand experience is entirely digital, then there are plenty of do-it-yourself tools your team can try out. Our favorite? Ion Interactive, of course. But we’ve also included a list of twelve total in a blog post covering the best interactive content tools.


discover interactive content 4. Your interactive brand experience, test it out on a small group of united kingdom telegram database people first. This will give you the right feedback about where you might need to make changes. For example, let’s say you’ve decided to create a quiz as part of your experience. A group of fifty beta testers tries it out in exchange for a discount coupon code for your eCommerce store.


They try it out, but data shows most people abandon it after only completing eight of the twelve questions. You could then use surveys or ask additional questions to find out why this is happening. Maybe it is something technical or perhaps twelve questions is simply too long. Why is testing so important? You’re devoting a lot of time and budget into making your interactive brand experience be the best it can be.