what content are we talking about?

[bellal khan]

These devices significantly change one of the major phases of a tourist's journey.

That phase that Americans call the “Enjoyment Stage” .

This is the moment when, once they have arrived at their destination, tourists can let loose to put into practice the plans they have drawn up.

What has changed compared to a few years ago?

Tourists are making fewer and fewer decisions on the spot . Spontaneity is dying, giving way to detailed planning.

Using their smartphones, or other devices, travelers search for the option that best suits their needs before taking any steps.

The new tourism marketing: how to sell trips after the belgium telegram mobile phone number list pandemic (the strategies of the Big) 7

It is a trend that is creating a new travel experience, increasingly personalized , flexible and info-centric .

An experience that a brand that wants to be a protagonist must obviously go through.

This means that marketing activities must be designed to be easily viewable and interactive on mobile devices .

In practice, we talk about creating mobile-responsive websites , publishing content on social media optimized for mobile devices, and developing mobile applications for booking hotels and tourist attractions.

Don't be like the average tourism brand on social media
According to research, 92% of travelers use social media to plan their trips and 70% to decide where to go .

These data demonstrate the importance of social media in reaching potential customers and influencing their travel decisions.

Having a presence on social media allows tourist destinations to build relationships with their customers by sharing interesting content and promoting their attractions and services.

Let's face it, a tourism brand that wants to be successful cannot ignore the importance of social media in its marketing strategy.

But, specifically,

Example Instagram feed with tourism marketing content that respects the 3i rule.