Master Baidu’s keywords thanks to Baidu Zhanzhang

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Baidu has its own webmaster tools. Though, its interface is only available in Chinese. This Baidu Zhanzhang tool will ensure your website to be indexed in Baidu’s SERP. This crucial characteristic is often put aside by Western websites trying to catch the Chinese’s attention, some of them can be very famous Western brands.

You need to sign up with your Baidu account, as shown above, to access this Baidu zhanzhang tool. You will then face the main interface.

baidu zhanzhang

This tool will allow you to optimize your website on Baidu. So that Baidu is much more favorable to your website. Baidu Zhanzhang will also help you to have precise information about particular keywords searches and content marketing strategies. It will allow you to know more about keyword trends in many different scales such as: city, province, time period…

Thus, you can really focus on the target you aim, in order to be very proficient in this area.

This will allow you to have a very good SEO for your website, and czech republic telegram number your viewers will be much more focused when they visit your website. This tool will also allow you see if the keywords you’re looking for are now trendy or not. This will then help you to manage your keywords settings, so that you have the best keywords possible. The better are your keywords, the more visits you will get on your website!

For instance, if you search for “latest TV shows”, you will be able to see the popular TV shows which are the most typed on Baidu.

Therefore, using Baidu Zhanzhang is a great opportunity for you to master the keywords on Baidu.

Don’t forget to go Mobile!
ecommerce in China

In China, most people use their cellphone. They use it to purchase stuff from Taobao, to buy some food, some tickets for the cinema… WeChat recently reported it had close to 700 million monthly active users! Therefore, you cannot go past adapting to mobile use if you want to have a good share of these numerous mobile users. Also, as you can see in the infographic featured at the beginning of this article, Baidu has over 657 million monthly active mobile search users. Thus, there is a huge market where you can be really proficient.