Google My Business
To position a site on Google it is important to do Local SEO . A very valid tool that allows you to do this is Google My Business , where you can enter everything related to your local business, business name, geographic positioning, telephone number, the reference category and the address of your website.
At this stage it should be clear australia phone data what SEO is and how to do SEO , but how can you monitor the progress of your project?
To analyze and improve your SEO positioning on Google, you need to use Google search console which allows you to analyze the keywords that bring traffic to the site, the best positions and those that have allowed you to gain traffic over time or that have instead made you lose it.
You can check your positioning through pages, images or videos, you can export the data and compare it with the impressions, understand which title tags and meta descriptions need to be improved to increase traffic to the site. In addition, you can check your positioning on Google Discover and News, two other sources that generate many visits.
Conclusion
There is really a lot to say about SEO , but in this beginner's guide we wanted to talk to you mainly about the basics that concern this vast world.
In particular, we focused on what SEO is, what types of SEO exist, namely: on-page, off-page, technical and local SEO , some rules on how to do SEO and how to position your website on Google.
Finally, we provided an in-depth look at the importance of tracking your results so you can understand what worked in your project, what didn’t, and how to fix any mistakes.