Co-development, open innovation, vertical integrations, white label projects with clients, sound great in B2B markets but are extremely difficult if they are not managed in a very focused and objective way.
On the other hand, adapting to the ever-changing needs of customers kuwait phone number owner requires a great deal of flexibility from the members of an organization working together. A Project Management methodology prepares and trains people in this capacity for adaptation.
Digitalization
Commercial digitalization seeks to make things easier for the customer, internal efficiency in the management of operational tasks and information associated with moments and behaviors.
The design of the process, the necessary technology and its implementation involve several departments, but are not, as is often believed, exclusive to IT.
Having the best CRM, the best automation platform or the best website does not guarantee anything if several departments do not feel involved in its development and management.