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Since 2016, we have witnessed the great wave of entrepreneurship that has developed in Latin America in every economic area that exists, gaining strength and recognition among consumers of products or services and becoming an attractive option for those seeking to manage their finances differently, leaving aside the traditional work model that has been in place for decades. Likewise, the entire situation with the COVID-19 pandemic has been the perfect context for entrepreneurship to expand, transcend borders and reinvent itself in terms of the new way of marketing products and services through new technologies.
Although the economy is a major factor in the decision to undertake, it is no less true that many undertake in search of developing ideas that innovate and have an important and useful impact for the area in which it is developed, the region where it is implemented and the group of society to which it is directed, trying to provide valuable content and differentiate themselves from others who compete in the market, investigating the needs and lifestyles that govern them; this is the case of Amogrowth .
Amogrowth is a digital creative agency whose focus is to humanize not only the client company's brand, but also the consumer-service relationship. One of its objectives, according to its creator Bruno Migliorini, was “AMOGrowth: Authenticity as a bridge to success, creating meaningful digital ties.” This is why they have grown by leaps and bounds, going from being a digital community to a company that transcends Argentine borders.
From Santiago del Estero NET to AMO
What is today a structured agency began as a digital community led by three pillars: Bruno Migliorini , Diego Noriega and Nicolás Figueroa , who for several years have worked tirelessly in the “field of experimentation” as Bruno explains, to successfully carry out the challenges presented by each client, and ensuring that each one has been an invaluable learning experience that allows them to be where they are today.