General rule of two consents

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How to correctly collect consent to receive advertising and process client data
You can obtain consent in writing. For example, through a graphic checkbox (tick) on your company's website or an SMS message.

How not to get confused between two consent formats
We summarize the main information in the summary table below.


Personal data Advertising
Processing of the client's personal data means using, for example, his personal contact to whom you plan to send a message.
Such action is legal, provided there is consent.

Consent must be recorded in text form, where a honduras b2b leads clause on the purpose of data processing must also be indicated.
The Federal Law "On Advertising" does not specify a clear requirement for the content of consent.

But P1SMS recommends paying attention to some nuances:
1) Provide the client with the opportunity to unsubscribe from a number of notifications or mailings.
2) When registering a new user in your personal account, use an empty checkbox, next to which there will be text with information about the terms of subscription to the mailing list.
How to improve customer perception
To improve the customer experience when sending SMS messages and avoid being perceived as spam, follow these five rules:

Rule 1. Obtain confirmation of consent

This can be done through forms on a website, app, or other channels that operate over the telecommunications network where customers can voluntarily subscribe to a newsletter.

Rule 2. Indicate the sender's name

Identify your company and the purpose of the message. Use the real name of the company, such as OOO PromStroy or PromStroy. Indicate that the message is advertising or commercial in nature. For example, add the word “advertisement” or “promotional offer.”

Rule 3: Provide an opt-out option

Always include an opt-out option in your SMS messages. This is not only a legal requirement, but also a concern for customer comfort.