You have to keep your emails free of clutter and think carefully about the amount of text you add , so that the user does not have to scroll forever to read the entire message. 8.-are linked to the latest developments in design and style. It is not necessary to embrace them all; keep in mind your brand's philosophy and respect the tastes of your target audience. In the coming year, the following concepts will be common in the field of digital marketing: Minimalism. Its use is increasing, especially among brands in the fashion, hospitality and interior design sectors. Visuals are the order of the day, with the focus on specific elements. Simple designs and plain texts, easy to adapt to mobile devices. Dark and neon background. The softness of whites and cool tones have given way to a commitment to dark colors to highlight the content.
A trend that emerged in 2021 and will continue gmail mailing list next year. Magazine-style layout. In this case, it involves the use of elegant fonts , high-quality photographs, layered design, and neutral color palettes. Collage with animations. It is characterized by the mixture of graphic elements with other animated ones. The purpose is to accompany the static images with some animated elements to attract more attention, but without diminishing the importance of the message. 9.- Emails in dark mode According to recent studies, 81.9% of mobile phone users use dark mode . In addition, 64.6% expect websites to apply dark mode automatically . With this data, it seems essential to adapt your future email marketing campaigns to the so-called dark mode . MDirector is up to date with the latest developments and trends in email marketing , continually updating the email sending tool.
Design and style Email marketing trends
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