A deep understanding of market trends ensures that your product,

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AsaduzzamanFoysal
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A deep understanding of market trends ensures that your product,

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For example, what we now consider "junk food" was considered just another food in the 1960s. As our relationship with food has changed, healthy eating and vegan trends have emerged. From tourism to retail, from restaurants to agriculture, health trends play an important role in defining the strategies of brands that want to stay relevant.

Service and overall business model are aligned with customer demand. Corporate case studies are full of stories of businesses that have succeeded or failed to embrace market trends, from energy producers that recognized the andorra email list need to go green, to the music industry that was slow to understand the profound impact of digitalization.


Let's take a closer look at two companies to better understand the results of these emerging trends: Case Study 1: Mattel Barbie vs Bratz In 2001, Mattel's Barbie lost its market leadership position in just one year, overtaken by the emerging brand Bratz, because it failed to understand the demographic and generational shifts that were transforming consumer preferences.

Young people in the 2000s didn't want upright princesses, but different, bold characters who reflected the true meaning of "being a girl" in the new millennium. Case Study 2: P&G Understands the Socially Conscious Consumer By identifying changes in market trends towards social consciousness, P&G has managed to stay ahead of its competitors.
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