There is an excellent block on SEO

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There are categories of queries that do not require an answer in the form of an article - such as weather, all kinds of schedules, exchange rates, and so on.
Therefore, first we need to understand who the target audience is, what they expect from the content, what their task is. We think about how to solve it. And then we will understand whether it will be a text at all, and how it will solve this task.

Secondary in the technical specifications of a copywriter (note to die-hard SEO specialists)
I can't call working with these factors downright mistakes. These are purely technical parameters of the text that are worth considering, but they are secondary. Even neglecting one of these factors, you can create useful content that will reach the top.

But when we operate only with them, and all the technical specifications for a copywriter consist of them , that's when "SEO-footcloths" appear. They are of no use to either search or people.


Here are some not very good indicators for the text of the article canada email list from the official Google help
From the editors: while you are busy reading a cool article, let me invite you to the course "Internet Marketer" . . The course will be very useful for copywriters who want to increase their check; entrepreneurs who want to understand the secrets of online promotion and beginners who want to get a new profession.

Let's go through the criteria from a typical SEO specification and figure out why and to what extent each one is needed.

1
ARTICLE VOLUME IN CHARACTERS
Volume of characters - supposedly the more you write, the more chances you have to get to the top.