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The URL, slug or permalink. content structuring tags H1, H2, etc. the Alt tag and the file name of the images . Reach a wide audience with International SEO translation For businesses hoping to reach an international audience, translating websites , social media and other online content is necessary. However, if you want your translated website to be seen by your target audience, you should work with a translation service provider who is knowledgeable about international SEO. Perhaps you are planning to expand into a new region and are unable to reach as many customers as you would like in a country where your business is already established? READ ALSO 5 fundamental tips to boost your multilingual site Whatever your situation, a translation agency like BeTranslated, with years of experience translating online content to improve SEO, is your best option.

A company trying to gain more customers in Germany, for example djibouti business email list might decide to have its most visited blog posts translated into German . A translator with strong international SEO knowledge, like those working for BeTranslated, will not only be able to translate the text in a way that appeals to the German reader , but will also focus on optimizing the publication for the German market, e.g. by choosing the best keywords and checking that all metatags are relevant. Get seen with Google Ads Another way to improve customer acquisition around the world is through paid online advertising , such as PPC (pay per click), a model in which businesses pay each time a user clicks on one of their online ads.

The most renowned PPC advertising system in the world is Google Ads, known as Google Adwords until 2018. This popularity is hardly surprising given that approximately 2.3 million searches are performed via Google every second. Could the Google Ads platform be your gateway to business success? Google Ads ensures that your business appears on the search engine results page (SERP) for customers who search for the types of products or services you offer (based on keywords) through Google Search or Google Maps. Ads appear much higher in SERPs than organic results (those you don't pay for), even those obtained by high-quality international SEO.