It will be easier to tell what does not raise questions. In general, the situation on the advertising market is reflected by the stock image that the portal retail.ru chose for its thematic article. Here it is:
What will happen to fines for advertising marking from March 1: following the round table from 02.02.23
Many aspects related to labeling remain unclear. For macedonia telegram database example, during the broadcast of the round table, the following questions were actively asked in the chat:
how to register publications on barter in ORD, is it necessary to make a paper agreement for this;
Who will be held responsible if the advertiser delegates the responsibility for labeling to a blogger/agency, and the latter makes mistakes or simply does not transfer the data;
how, in the absence of labeling, will it be determined who is responsible for a particular advertisement;
how and when to submit reports on non-removable publications, such as permanent articles;
what documents on placement must be submitted to the ORD if advertising is carried out through barter;
how to mark in-app advertising if the advertiser does not know exactly the platforms on which it will be shown;
Will the activities of the OPR be paid in the future and how will this cost be formed, etc.
There is no clear, unambiguous answer to these questions yet. Roskomnadzor has not yet reached all advertising formats, and the additions to the Code of Administrative Offenses on liability for violations are still only in draft form.
What raises questions among advertisers
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