This helps potential leads easily see the benefits of buy telemarketing data leaving their contact information.Utilize trust-building social proof techniquesshow how you’re a trusted business by including a few customer reviews and testimonialslist companies that use your products or servicesconsider including statistics and data, either about your product or the previous usage in recent historykeep visitors on your landing pagewhat should you not include? A navigation bar or link back to your homepage.

If visitors are easily able to navigate away from the landing page, there’s less of a chance that they’ll complete the lead form.The only button you should include on your landing page should be the one to complete the action.Mediavalet lead generation pagemediavalet offers a solid example of a landing page, meeting several best practices:concise lead capture form, to the right of clear call-to-action and hero imagelist of features, divided into several short sections with imageslist of clients who use the serviceuncluttered layoutreview and testimonial sectionlive chat optionno link back to the homepagebb lead generation and marketing automationusing the right marketing automation software can help make the demand generation and lead generation processes easier for your sales and marketing teams.