Information and customer attraction emails

[shaownhasan]

As proof of this, even Meta , the company that provides Facebook , sends emails to people who have just registered as Facebook users with the content "3 ways to make the most of Facebook." The reason why Meta deliberately uses email is probably because it is a high hurdle for customers who have never used SNS before to suddenly start using Facebook.

It's not that email is less effective than other channels like social media, but rather that using email in conjunction with other channels makes sense, helping you reach more potential customers and prevent them from falling through the cracks.

The difference between email nurturing and email newsletters
What is the difference between email nurturing and australia telegram data email newsletters? Email newsletters basically refer to sending the same content to all customers with known contact information at once. They are suitable for sending information that you want to inform both potential and existing customers, such as notifying them of holidays. However, it is not recommended when the information you want to convey differs for each customer. Email nurturing refers to sending emails to potential customers who meet certain conditions. Specific examples of email nurturing include the following purposes:

In the case of an EC site
[Purpose] To encourage users to purchase products they missed out on
[Implementation] To send emails with information about advantageous campaigns to users who have put products in their cart but have not yet purchased them

For B2B sites
[Purpose] In the email, ask about a free trial or arrange a date for a business meeting.
[Implementation] After the seminar, send a survey email to participants.