Typical mistakes and instructions for painless website relocation

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relemedf5w023
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Joined: Sun Dec 22, 2024 7:17 am

Typical mistakes and instructions for painless website relocation

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Programmer. His task is to correctly program everything that the designer has come up with.
Unfortunately, there are many examples when a person “brings” a brand new website for promotion, and we are forced to refuse.

We conduct an audit and see that there will be no sense, the site needs serious improvement. We give recommendations for improvement. But the customer has already invested in the development and is not ready for new expenses.

See a marketer in the list above? We don't - here's your answer...
We don't want to devalue the work of designers and programmers. No, these guys can be very competent and really cool.

But let's be honest, a website is a marketing tool. What are its tasks? Choose an option:

a) be beautiful and please the customer;

b) convert a visitor into a buyer.

Task A is solved by a web studio. Task B is solved by a marketer together with a developer.

In a web studio, in 9 out of 10 cases, a team without a marketer is working on your project. Therefore, unfortunately, after development, you will not even be able to make a claim about the fact that the site does not work, does not give applications from clients.

Project, the designer and programmer will reasonably answer that there was no marketing task

The most common mistakes when moving that bc data philippines phone number the previous work of SEO specialists:

redirects from old pages to new ones are not configured;
content that previously attracted traffic has not been transferred;
Meta tags and texts that are important for Yandex and Google are not posted.
Simple instructions for a safe website move:

Decide on a platform for the new site. It should be faster and more convenient.
Think over a new structure. Supplement it with SEO clustering if necessary.
Transfer all content. Page titles, photos, texts and images.
Prevent the website under development from being indexed prematurely.
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