About the story: Tell it, don’t sell it. Marketing today is largely based on storytelling. In an email, you can start your story in the subject line. Use it to set the scene and make it interesting enough for people to click. When you do this, remember that the rest of the email must deliver on the promise you made in the subject line. Your open and click-through rates will thank you.
Now back to the topic. Back to theconcrete– some bc data indonesia user list examples. So I browse through my inbox (or multiple inboxes) looking for some subject line + pre-title/preview text combinations. Check out a few I found. They're not necessarily short, but they give me enough information to decide whether I'm interested in an email (even if the subject line is cut off, I can still understand them.) Like this: Email subject line: Specific This is new The short content of this is the same email I see in the Gmail iOS app, which cuts down the subject line text considerably but still gives me an idea of what the email is about.
Email subject line: New short film specifically or this one, which gives me great detail in the preview text. Email Subject Line: Specifically the New Short Film Since the subject line is completely non-specific, this email makes good use of the preview text to let me know the details (free shipping!) Email Subject Line: Specifically the New Short Film Similar to this, Explain the event mentioned in the subject line.