Japan Database

Normally, we tend to identify the content marketing of our site only in the articles we can write for the blog. Although these are important, it would be simplistic to consider them as the only content present: the consumer will indeed perceive almost all the elements of our website as content .

Content can be considered as content such as:

Hero Shot
banner
video
imaging
Embedding messages
stubborn
Live Chat
So when we think about what different content to offer to different segments of our consumers, let's not latvia cell phone number list just think about which articles on our blog might interest them, but rather think about how we can customize different elements of the page to improve the overall user experience.

To be able to do this in a manageable way, we first need to focus on the user segments that interest us most.

If you would like to learn more about user segmentation, you can find more information in our
“User Profiling Pills” section
or contact us for a consultation with one of our experts .

However, let's come to some examples that show you how this content personalization is achievable for both brand sites and more general retail sites.