Online Real Estate Portals & PPC
Posted: Wed May 21, 2025 5:43 am
Strategy: Be highly active on popular portals like Zillow, Realtor.com, and Trulia. Invest in agent profiles, respond promptly to inquiries, and consider paid advertising options (e.g., Zillow Premier Agent) to gain prominent placement for leads. Run targeted Google Ads campaigns for high-intent search terms.
Software Support: Direct integration with these portals, Google Ads management platforms, and CRM systems that can pull in leads from these sources.
Referrals & Sphere of Influence (SOI) Marketing:
Strategy: Actively solicit reviews and testimonials from past twitter database clients. Maintain consistent communication with your personal network and past clients through newsletters, market updates, and personalized greetings. Excellent service leads to word-of-mouth referrals.
Software Support: CRM systems (e.g., HubSpot CRM Free, Zoho CRM, Real Geeks, BoomTown) for managing client databases, tracking interactions, and automating follow-up emails/newsletters. Referral management features within some CRMs.
Open Houses & Community Engagement:
Strategy: Traditional open houses remain powerful for capturing walk-in leads. Supplement with virtual tours and community events to build local presence and trust.
Software Support: Direct integration with these portals, Google Ads management platforms, and CRM systems that can pull in leads from these sources.
Referrals & Sphere of Influence (SOI) Marketing:
Strategy: Actively solicit reviews and testimonials from past twitter database clients. Maintain consistent communication with your personal network and past clients through newsletters, market updates, and personalized greetings. Excellent service leads to word-of-mouth referrals.
Software Support: CRM systems (e.g., HubSpot CRM Free, Zoho CRM, Real Geeks, BoomTown) for managing client databases, tracking interactions, and automating follow-up emails/newsletters. Referral management features within some CRMs.
Open Houses & Community Engagement:
Strategy: Traditional open houses remain powerful for capturing walk-in leads. Supplement with virtual tours and community events to build local presence and trust.