A newsletter or WhatsApp message is nothing more than a WhatsApp campaign where the same message is sent to a large list of contacts. Previously, this type of message was widely used in emails and is still used to a lesser extent. However, the situation has changed and this type of campaign has become very relevant in mass messaging applications. In fact, through these applications, users communicate directly and in real time with companies, which facilitates and accelerates transactions and sales.
It should be kept in mind that WhatsApp newsletters are not the same as broadcast messages or group messages. In groups, messages are seen by all members of the group and they can communicate with each other. In a newsletter, there can only be communication between the sender and the recipient of the message.
A very important point is that newsletters in WhatsApp how to use the rcs database for direct marketing are sent with the WhatsApp Business API, so you need to have an API provider like Callbell to do this.
Use cases
For small and large businesses, the newsletter feature for WhatsApp is extremely important. So now we present the most common use cases where this type of messages is used.
We share with you the best ideas to set up your WhatsApp broadcast messages:
a) Inform your contacts about a product that is back in stock or available.
b) Flash offers for loyal customers.
c) Relevant information about your business for a specific sector.
d) A monthly newsletter on company news.
e) If you are a restaurant, you can share the daily menus.
f) Announcements of important events.
g) Updating orders.
h) Invitation to a new opening location.
i) Announcements regarding a new launch.