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13. 15% of donors say they stop donating when an organization reaches its goal.

Posted: Tue Jan 07, 2025 3:26 am
by shaownhasane
To get the most out of search advertising, you need uk phone number a good landing page. You don't want potential donors to click on your ad only to find that the page isn't what they expected or doesn't clearly guide them to donate.

For this we recommend using SeedProd. We use it to create landing pages and coming soon pages for upcoming projects. Our friends at OptinMonster also used it for their marketing campaigns and successfully increased their conversion rates by 340%.

Those interested in this platform can learn more in our SeedProd review and helpful guide on how to build landing pages for converting Google ads.

Here is an example of a SeedProd landing page for a nonprofit organization:

Nonprofit Landing Page Template by SeedProd
8. 63% of nonprofits plan to spend more on video marketing to promote their cause.
Through video, users can see the true impact of their donations, hear testimonials from those being helped, and connect emotionally with your cause. This visual narrative is more engaging than mere words.


12. Donation conversion rates double on Giving Tuesday and New Year’s Eve compared to other times of the year.
This surge may occur because people feel more generous during the holidays and are motivated by year-end tax cuts.

To capitalize on this trend, Charitable offers a feature that displays a fundraising thermometer on your donation form. This will create a sense of urgency and show immediate progress toward your goals.

WP Charitable Fundraising Thermometer
You can get practical guidance by reading our step-by-step guide on how to create a donation form for a nonprofit.

Donors often experience a sense of accomplishment when a need is met, which can lead to a decrease in ongoing support.

One way to solve this problem is to set incremental goals rather than a single big goal. In other words, you can set a series of smaller, interrelated goals to keep you motivated.