why they see personalized ads and how to adjust how their information influences them. That's why, as the social network has published , four years ago it added tools such as "Why am I seeing this ad?" and "Ad preferences."
However, it seems that these measures do not provide enough transparency and control . Because some users still have a hard time understanding how they work, Mark Zuckerberg's platform has announced additional changes to address these concerns.
First, the social network will show users more reasons for why they are seeing an ad on bahamas phone number Facebook. Where previously they would see reasons such as demographic information or the fact that they had visited a website, they will now have more detailed targeting information , including the interests or characteristics that make them match a particular ad.
It will also be clearer where that information is coming from – for example, the website you visited or the Facebook page you are following. In addition, you will be able to adjust your ad personalization controls more easily.
Facebook has also announced that it will be updating its Ad Preferences tool. It will now provide users with more information about companies that upload lists containing their personal information, such as their email address or phone number. There will be a table with two sections:
– Advertisers who uploaded a list with their information and ran it. a list with their information and used it to run at least one ad in the past seven days. For example, a fitness studio that uploaded a customer email list and used it for advertising might appear in this section.
– Companies that uploaded and shared a list with your information. The purpose of this section is to let you know which companies and third parties have uploaded and shared lists with your information. Here you will see the companies that initially uploaded a list, along with any advertisers who have used that list to serve you an ad in the past 90 days.