Double 11 marketing countdown! Newsletter to help you make the most of the last month
Posted: Tue Jan 07, 2025 10:22 am
There is only one month left before the annual Double 11 Shopping Festival. This period is a critical moment for e-commerce players to prepare for sales. In order to stand out during the "Double 11 Marketing" period, brands not only need to prepare sufficient discounts and activities, but also formulate precise marketing plans. During this time, different marketing methods can be used to capture the attention of consumers.
Among them, SMS marketing has become the tool of choice for most brands at this important moment. Through SMS marketing, operators can announce discounts before the event, conduct personalized push notifications during the week of the event, and quickly launch return promotions after Double 11 to maximize sales potential in each period.
Cover image of Double 11 Marketing
Marketing strategies before, during and after the Double 11 event
Pre-event: advance notice
Two to three weeks before the Double 11 event, businesses can inform consumers of event information in advance through text messages, giving them enough time to plan their shopping lists.
Event week: precision marketing
When the Double 11 event officially begins, the products that consumers are interested in can be customized and pushed based on their recent browsing history, along with limited-time discount uk whatsapp phone number messages, which can effectively encourage consumers to make quick purchasing decisions.
Late event: return promotion
Within 2 to 3 days after the Double 11 event, some consumers may still be hesitant to buy. At this time, you can push return offers through text messages to provide additional discounts or limited-time discount codes to these consumers who are still waiting to see. Not only does this extend the sales peak, it can also win back potential customers who didn’t buy in time.
in conclusion
SMS marketing is undoubtedly an important tool in large-scale promotional activities such as Double 11. From warm-up before the event, customized push during the week, to return promotion after the event, text messages can help brands reach consumers "quickly, accurately, and accurately" at every stage, thereby increasing sales. Purpose.
Among them, SMS marketing has become the tool of choice for most brands at this important moment. Through SMS marketing, operators can announce discounts before the event, conduct personalized push notifications during the week of the event, and quickly launch return promotions after Double 11 to maximize sales potential in each period.
Cover image of Double 11 Marketing
Marketing strategies before, during and after the Double 11 event
Pre-event: advance notice
Two to three weeks before the Double 11 event, businesses can inform consumers of event information in advance through text messages, giving them enough time to plan their shopping lists.
Event week: precision marketing
When the Double 11 event officially begins, the products that consumers are interested in can be customized and pushed based on their recent browsing history, along with limited-time discount uk whatsapp phone number messages, which can effectively encourage consumers to make quick purchasing decisions.
Late event: return promotion
Within 2 to 3 days after the Double 11 event, some consumers may still be hesitant to buy. At this time, you can push return offers through text messages to provide additional discounts or limited-time discount codes to these consumers who are still waiting to see. Not only does this extend the sales peak, it can also win back potential customers who didn’t buy in time.
in conclusion
SMS marketing is undoubtedly an important tool in large-scale promotional activities such as Double 11. From warm-up before the event, customized push during the week, to return promotion after the event, text messages can help brands reach consumers "quickly, accurately, and accurately" at every stage, thereby increasing sales. Purpose.