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Be mobile friendly

Posted: Sat Jan 18, 2025 9:04 am
by Fgjklf
Nowadays, most people access the internet via their cell phones, right? So, think about how many leads you would be losing if your ads sent the user to a website that doesn't work well on a smartphone .

So, having a mobile-friendly capture page means having a page adapted to fit on a cell phone screen , so as not to lose information or cause major distortions.

Perform A/B testing
In order to ensure that your ads perform well, it takes time and analysis to understand how your audience reacts, right?

And one of the best ways to optimize and have good taiwan phone number resource performance in your campaigns is to use the famous A/B tests . This way, you can understand how to develop ads that convert more , which means a lower CPL.

Optimize landing pages for conversion
The ad is just the first step, after all, the conversion happens on the landing page , right?

How to make a successful LP? Use images, colors, photos, videos, text, forms, CTAs and other elements to keep the visitor's interest and lead them to the goal (conversion).

Use segmentation to your advantage in campaigns
Keep one thing in mind: if you want to talk to everyone, you end up talking to no one. What does that mean? More money spent with no return.

So, when you run an ad, think carefully about your target audience . Who are the people most likely to be interested in what you’re offering? What is their age, gender, city, and social media?