Blog & YouTube Advertising

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Blog & YouTube Advertising
One of the easiest ways to grow the income of any media company you start is to repurpose content across multiple platforms. Every content consumer has a preferred platform, and if your podcast is popular, you may be leaving money on the table by not publishing the same content on other mediums like video and text.

One simple way to reach a YouTube audience is simply to start bolivia buy cell phone number list recording your episodes and publish them directly to YouTube. If you edit your podcasts, having an “unedited version” up on YouTube could even get some listeners to double up and listen/watch an episode twice. Believe it or not, some people will sit and watch a whole video on their computer rather than just listen to a podcast in their car. I find that I do this when I really enjoy a podcasters speaking style, since you can see more affectations. It’s more like having a conversation with someone rather than listening in on someone else’s conversation.

Another medium to hit is blogging. With text articles on a blog, you get the added benefit of getting your content included in search engine results. A simple hack is simply to publish the transcripts of your conversations. This is relatively low effort and could land you some new podcast subscribers.

Of course, it’s better to produce edited, unique content that is specifically formatted for a blog so that a reader can engage with text content as they normally would. Reading transcripts is not easy. Within the content, you can also embed your podcast and YouTube video.