Mailchimp VS Sendinblue: Which is the best email marketing software?
Posted: Sun Jan 19, 2025 6:21 am
Creativemotions»SEO & Marketing»Mailchimp VS Sendinblue: Which is the best email marketing software?
Mailchimp VS Sendinblue: Which is the best email marketing software?
Mailchimp has millions of users worldwide and offers an easy-to-use email marketing tool with great features. Sendinblue is another great choice if you are looking for an easy-to-use tool, solid features, and cheaper pricing, because Sendinblue, unlike Mailchimp, does not set a limit on contacts and instead only charges for the number of emails sent.
This Mailchimp vs Sendinblue comparison looks at two of the best email marketing software available today.
You might think that email is a thing of the past these days. However, the data says otherwise.
According to oberlo.com , the number of email users netherlands phone number data to grow, as 100 million accounts are created each year. Approximately, over 300 billion emails are sent and received each day, and that number will continue to rise.
While the importance of social media marketing cannot be overlooked, email is still the primary tool for small and medium-sized businesses looking to grow. As reported by Emarsys , about 80% of SMBs still rely on email to acquire and retain customers.
Emails are here and they are here to stay.
Now we know that email is still a relevant and essential tool to increase brand awareness. But it's time to talk about email marketing . Simply put, email marketing is the act of promoting products or services through email.
It’s more than just sending customers emails about your products. You also need to develop a relationship with them. This includes creating a sense of comfort by keeping them informed with appropriately personalized messages.
The problem is that with thousands or more customers you want to reach, it would not be ideal to manage sending emails one at a time. That is why you need the best email tool to help you get the job done.
So, what type and what tools should you use? Let’s take a look at two of the main competitors: Mailchimp and Sendinblue .
What are Mailchimp and Sendinblue?
Mailchimp and Sendinblue are what people often call mass email services. Not only can you send emails to thousands of people at once, but these tools also work as autoresponders . They can automatically send the right email based on your subscribers’ activity.
This type of email can only annoy people if you don’t personalize your message to fit the situation. With these tools, however, you can target the right people, at the right time, with the perfect message. This way, there is a lower chance that your email will be considered spam.
That said, let's talk about each service individually.
Mailchimp is one of the most popular email marketing platforms. Launched in 2001, the service makes it easier for small and medium-sized businesses to get the professional email marketing they need.
A great feature of Mailchimp is transactional messages. You can create special types of messages that involve transactions, such as order notifications. However, some features like this are not accessible for free.
Mailchimp VS Sendinblue: Which is the best email marketing software?
Mailchimp has millions of users worldwide and offers an easy-to-use email marketing tool with great features. Sendinblue is another great choice if you are looking for an easy-to-use tool, solid features, and cheaper pricing, because Sendinblue, unlike Mailchimp, does not set a limit on contacts and instead only charges for the number of emails sent.
This Mailchimp vs Sendinblue comparison looks at two of the best email marketing software available today.
You might think that email is a thing of the past these days. However, the data says otherwise.
According to oberlo.com , the number of email users netherlands phone number data to grow, as 100 million accounts are created each year. Approximately, over 300 billion emails are sent and received each day, and that number will continue to rise.
While the importance of social media marketing cannot be overlooked, email is still the primary tool for small and medium-sized businesses looking to grow. As reported by Emarsys , about 80% of SMBs still rely on email to acquire and retain customers.
Emails are here and they are here to stay.
Now we know that email is still a relevant and essential tool to increase brand awareness. But it's time to talk about email marketing . Simply put, email marketing is the act of promoting products or services through email.
It’s more than just sending customers emails about your products. You also need to develop a relationship with them. This includes creating a sense of comfort by keeping them informed with appropriately personalized messages.
The problem is that with thousands or more customers you want to reach, it would not be ideal to manage sending emails one at a time. That is why you need the best email tool to help you get the job done.
So, what type and what tools should you use? Let’s take a look at two of the main competitors: Mailchimp and Sendinblue .
What are Mailchimp and Sendinblue?
Mailchimp and Sendinblue are what people often call mass email services. Not only can you send emails to thousands of people at once, but these tools also work as autoresponders . They can automatically send the right email based on your subscribers’ activity.
This type of email can only annoy people if you don’t personalize your message to fit the situation. With these tools, however, you can target the right people, at the right time, with the perfect message. This way, there is a lower chance that your email will be considered spam.
That said, let's talk about each service individually.
Mailchimp is one of the most popular email marketing platforms. Launched in 2001, the service makes it easier for small and medium-sized businesses to get the professional email marketing they need.
A great feature of Mailchimp is transactional messages. You can create special types of messages that involve transactions, such as order notifications. However, some features like this are not accessible for free.