Freedom Finance Global Leading Analyst Natalia Milchakova explained which services influenced the revenue growth: "The video services "VK Video", "VK Clips" and the service "VK Music" made a significant contribution to the revenue growth, which was due to the growth in the number of subscribers. Temporary restrictions on viewing the international video service YouTube made a special contribution to the growth of revenue for video services and the music service of the VK group."
changes in financial i hong kong telegram ndicators: "VK published its revenue, but the situation with the other indicators is unclear, and they are of most interest now. The growth of advertising revenue should slow down, but in the event of a sharp geopolitical warming, global advertisers may return, and then it will make a sharp leap. On the contrary, areas related to software and B2B services should grow at an accelerated pace, but under the same scenario, Microsoft, Zoom and others will return, and Russian developers will have to spend a lot of money on grueling competition."
Natalia Milchakova predicted the company's performance at the end of 2024: "By the end of 2024, we expect the VK group's revenue to grow to approximately 150-152 billion rubles, including due to the rapid growth of the social platforms and media content segments and business technologies. In our opinion, the net loss will definitely remain, as well as the negative free cash flow, due to the high debt load of the group of companies. On the one hand, this is normal, since the group makes many deals to acquire new promising startups, on the other hand, the group's key companies and services are already mature, and in the next couple of years it would be possible to achieve positive net profit, but it is still unclear how the group will resolve issues with debt load."
Leonid Delitsyn gave a forecast for further
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