The aphrodisiac mall "Coke Research Society

[aminaas1576]

"We will open Pandora's box and let you know the secret to happiness between the sexes!"

Table of contents:
LINE management
LINE friend growth: 1/3 new friends are imported from the official website and bound to LINE
LINE graphic menu: more than 100% interaction count, layout design skills disclosed
LINE shopping cart open reminder: conversion rate 25.3%, ROAS 1,240
LINE push broadcast: good content feeds good interaction, ROAS exceeding 100 is not a problem!
Improved customer service efficiency: multi-channel integration, automated scripts, category labeling
Coca-Cola Research: Exceeded expectations in terms of indonesia email list customer service function and marketing
Starting from the community and YouTube, it uses the sharing of sexual knowledge as the brand foundation and monetizes traffic through product selection e-commerce. " has 220,000 subscribers on YouTube and maintains the blocking rate of LINE's official account at Less than 7%.

Coca-Cola Research Club has been sharing gender issues for a long time, and has also made content audiences and consumers willing to open up and share their doubts and troubles about gender. At this time, a system that can achieve instant messaging and message integration is needed so that the customer service team can respond to customers more smoothly and without hindrance. Therefore, Coke Research Institute began to use the Omnichat system.

Now, in addition to actually experiencing improvements in customer service efficiency, Coke Research has also achieved an average conversion rate of 4 times through the Omnichat marketing function. The conversion rate of remarketing in the LINE shopping cart is as high as 25%, and the ROAS exceeds 1,200!