When we receive a visit, we have what we call a “window of opportunity”. These are the few seconds or minutes we have to connect with the visitor, show that we deserve their attention and that it will take no more than 2 minutes of attention on your Landing Page to gain their trust, which in this case means filling out the form. To do this, here are some tips that can help you bridge the gap between “No Trust” and “High Trust” .
1. You are explaining to a layman
With the necessary situations in mind, you need to christian churches email list be simple and objective in order to facilitate understanding and action. It is important to present information in a clear, objective and succinct manner; never forget. You do not have time for long speeches; he is not an early adopter.
2. Don't talk about what you do
We often get hung up on explaining what we do and expect our interpreting audience to adapt their own reality and imagine how what we do can help, because we ask the wrong question. The question is not what you do, but “how do you help people or businesses?” For example, let’s talk about my profession. If someone asks me “What do you do?”, the answer would be something like “Senior team and project leader”, which doesn’t say much beyond what I do.
And if the question is “How do I help companies?”, my answer would be “I develop and manage Digital Marketing projects, focusing on generating leads/sales for companies that need to increase revenue”. It is clearer and demonstrates the need for my service.