How can conversational commerce improve CX?

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TABLE OF CONTENTS

1. Allow customers to buy from you within the channels they prefer
2. Offer better support by personalizing interactions
3. Help customers get faster responses
Implementing Conversational Commerce: Things to Consider
1. On which channels do you want to implement conversational commerce?
2. What tools do you want to use?
Increase conversions through impactful brand conversations
Conversational commerce is the phenomenon where iceland telegram number database people interact with brands and purchase their products and services through chat and social apps. Consumers spend a good amount of time on these apps, as well as making purchases within them.

According to research from Juniper Research , global spending within conversational commerce channels increased to 63% from 2021 to 2022, and this trend is expected to continue to grow until at least 2025. It is clear, then, that conversational engagement is the future of commerce.

Why do customers love conversational commerce? Of course, one reason is familiarity with their favorite chat apps. But brands that prioritize a customer-centric business model have found ways to leverage the conversational nature of these tools, improving e-commerce CX and, in turn, increasing customer loyalty and sales.