What is buyer intent
Posted: Sun Dec 22, 2024 5:23 am
data? Buyer intent data is every piece of information that’s telling you that a certain person is likely to become a customer. Requesting a demo or starting a trial are the most obvious examples. However, depending on your business and marketing models, many additional actions can fall under this category — visiting your pricing page, downloading a specific piece of content like a product comparison list, etc.
In its essence, buyer intent comes down france email database to performing a specific action, which has two essential parameters: WHO is doing the action, and WHAT the action is. Finding your own definition of buyer intent is imperative for making good use of the data you have. In the following sections, I want to give you an idea of how you can do that and harness that data to grow your business.
How to capture buyer intent As we outlined above, you need two essential pieces of data to capture buyer intent — you need to know WHO the buyer is and WHAT are the actions that signify they are likely to become a customer. Leadfeeder allows you to capture both of those essential data points: buyer intent data leadfeeder It gives you both data on the organization and information about the specific person from the target company who’s visiting your website.
In its essence, buyer intent comes down france email database to performing a specific action, which has two essential parameters: WHO is doing the action, and WHAT the action is. Finding your own definition of buyer intent is imperative for making good use of the data you have. In the following sections, I want to give you an idea of how you can do that and harness that data to grow your business.
How to capture buyer intent As we outlined above, you need two essential pieces of data to capture buyer intent — you need to know WHO the buyer is and WHAT are the actions that signify they are likely to become a customer. Leadfeeder allows you to capture both of those essential data points: buyer intent data leadfeeder It gives you both data on the organization and information about the specific person from the target company who’s visiting your website.