What does marketing psychology

[muniyaakter]

Brands, large and small, compete offline and online for consumers’ attention.

And as a result, they are bombarded every day with thousands of advertisements, spam emails and social content.

have to do with such a context?

Marketing psychology is a branch of marketing that every marketer or entrepreneur today should study.

Knowing it is the key to overcoming the psychological south korea business email list wall that consumers now tend to raise to protect themselves from invasive brand communications.

Because while it is true that we are inundated with advertising, it is also true that most of it is poorly constructed.

They randomly communicate messages that do not address the part of the human brain that actually influences purchasing decisions.

Let us say it clearly…

As rational as we are, many of our decisions are heavily influenced by emotions . Even how we spend our money.

Is There a Buy Button Inside the Brain: Patrick Renvoise at TEDxBend
How to trigger what in this Ted is called the “buy button” is the research topic of marketing psychology and the guide you are reading.

Let's get the ball rolling.