Specialization in eCommerce
Posted: Mon Jan 20, 2025 8:40 am
An e-commerce site goes beyond the classic promotional “showcase site”. Therefore, a good agency must have the right skills in this area. It must be able to make tangible improvements to your site and resolve technical issues related to the platform.
How to sell more online
Image: Pixabay
SEO
Getting an e-commerce site to the top of search engine results is not easy, so be wary of an agency that gives you false expectations if they have never done SEO for this type of site.
SEO is a very delicate digital marketing technique that must be studied and analyzed on a case-by-case basis, even more so in the case of an e-commerce site.
The first part of the SEO strategy is always based on research france whatsapp number database and the study of keywords related to the sales environment, but there is also a second part of on-site optimization for which a great deal of technical and marketing preparation is required.
Drafting
An online store is made up of an infinite number of product pages, and each of these pages consists of images and code, as well as text.
However, most e-commerce sites are impersonal: the descriptions are all the same and most of the time the texts are simply “copy and paste” from other sites (from suppliers, for example).
By managing pages this way, they create ranking problems and duplicate content that the digital marketing agency must be able to “adjust.”
Another aspect of writing is blogging. The question that always arises is the same: “What can I write that is interesting and at the same time inherent to the products I sell?” This is what a team of creative professionals does: create an effective content strategy!
Digital marketing agencies in Argentina that know how to sell more online can create original content for your site.
A well-written article, interesting to the user and related to a specific product, can increase both visits and conversions.
Promotion
Last but not least, digital marketing agencies in Argentina must know how to promote your site.
There are many ways to make your online store stand out from the competition, ranging from free promotion through social media to sponsored promotion through Google Advertising or Facebook Ads.
In both cases, it is necessary to study the objective and design an effective strategy so that resources (money and time) are not wasted. In addition, to communicate effectively in an informal environment such as a social one, a certain originality and inspiration is required, something that only experts have.
How to sell more online
Image: Pixabay
SEO
Getting an e-commerce site to the top of search engine results is not easy, so be wary of an agency that gives you false expectations if they have never done SEO for this type of site.
SEO is a very delicate digital marketing technique that must be studied and analyzed on a case-by-case basis, even more so in the case of an e-commerce site.
The first part of the SEO strategy is always based on research france whatsapp number database and the study of keywords related to the sales environment, but there is also a second part of on-site optimization for which a great deal of technical and marketing preparation is required.
Drafting
An online store is made up of an infinite number of product pages, and each of these pages consists of images and code, as well as text.
However, most e-commerce sites are impersonal: the descriptions are all the same and most of the time the texts are simply “copy and paste” from other sites (from suppliers, for example).
By managing pages this way, they create ranking problems and duplicate content that the digital marketing agency must be able to “adjust.”
Another aspect of writing is blogging. The question that always arises is the same: “What can I write that is interesting and at the same time inherent to the products I sell?” This is what a team of creative professionals does: create an effective content strategy!
Digital marketing agencies in Argentina that know how to sell more online can create original content for your site.
A well-written article, interesting to the user and related to a specific product, can increase both visits and conversions.
Promotion
Last but not least, digital marketing agencies in Argentina must know how to promote your site.
There are many ways to make your online store stand out from the competition, ranging from free promotion through social media to sponsored promotion through Google Advertising or Facebook Ads.
In both cases, it is necessary to study the objective and design an effective strategy so that resources (money and time) are not wasted. In addition, to communicate effectively in an informal environment such as a social one, a certain originality and inspiration is required, something that only experts have.