Page 1 of 1

Audience segmentation targeting table

Posted: Tue Jan 21, 2025 3:25 am
by aminaas1576
Select queries for each step and enter them into the table for segmentation using the Ben Hunt Recognition Ladder method . This way, you can give queries to each ad. Now it remains to think about how to influence each segment. The hint is in the screenshot below, in the "What to do" column.

You can copy this table for segmentation using the Ben Hunt Recognition Ladder method and fill it in.

The segments that we will work with first are highlighted in green.
Where to find the required segments in the advertising account
This section contains tips on where to look for segments in the advertising accounts of VKontakte, myTarget and Facebook Ads Manager.

Geography
Country or city

Advertising on VKontakte : Geography section.

Facebook Ads Manager : Location australia email list section.

myTarget : Geography section.

Geography targeting. How to fill
District, street, metro station

Advertising on VKontakte : Geography section.

Facebook Ads Manager : Location section.

myTarget : Geography section.

Area targeting. How to fill out
How often do you visit a certain place?