Cities and devices. The report shows how users are distributed by cities and devices as a percentage.
How to work in Yandex Audiences [detailed guide]
Interests and categories. The report shows what users bulgaria telegram number database from your segment are searching for on the Internet and what category they can be assigned to. An affinity index is calculated for each interest group and category. It shows how many times more or less users are interested in a certain topic than the Internet average.
How to work in Yandex Audiences [detailed guide]
For example, in the added segment "Wedding Dress Buyers" there are twice as many users interested in family and children as the Internet average. This is quite true, because wedding dresses are bought by women who are getting married and starting a family.
Mobile device ID
To create a segment based on the IDs of the devices being loaded, click the "Create Segment" button and select "Mobile Device IDs":
How to work in Yandex Audiences [detailed guide]
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