The Ultimate Guide to Google Business Profiles for 2022

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Clare Clement

Nov 01, 2022
21 min read
Google Business Profile is a powerful tool for local businesses. In this guide, we answer some of the most frequently asked questions about GMB and explain how to optimize a listing.
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What is Google Business Profile?
What are the benefits of Google Business Profile?
Is Google Business Profile free?
How to set up your GBP page
How to Claim a Google Maps Listing
How to Claim a Google Business Profile Page
Do I need a physical address to use GBP?
What should I do if I work from home and don't want my address to be visible on GBP?
How do I list more than one location on Google Business Profile?
What to do when your business category is not available on GBP
What is the short name on Google Business Profile?
How to Add Questions and Answers to Google Business Profile
What are GBP labels and why are they important?
How to add highlights/attributes to GBP
How to Use Numbers to Track Calls and Maintain NAP Consistency
How to Optimize Your Google Business Profile
How to Change an Address on Google Business Profile
This guide will answer the most common questions about Google Business Profile and help people who have doubts about using the platform.

Gaining great visibility on Google as a local business has never been more list of fiji consumer email important. In fact, it has been found that 46% of all Google searches are for local information and that 4 out of 5 consumers use search engines to find local information , which means that if your business isn’t showing up in the results, it will be one of your competitors. This is why it is essential that you have a solid local SEO strategy in place .

Local search results are not just the organic search results we are all used to seeing. They also include a local package provided by Google Business Profile (GBP).

To be successful with SEO as a local business, you need to have great visibility on Google Business Profile, and I’m going to teach you everything you’ve always wanted to know about this but were afraid to ask – including answering a whole host of frequently asked questions on the topic.

I will start from these points of Google Business Profile:
What is Google Business Profile? ;
What are the benefits of Google Business Profile?
Is Google Business Profile free?
How to set up your GBP page
How to Claim a Google Maps Listing
How to Claim a Google Business Profile Page
So, I will answer these common questions about GBP:
Do I need a physical address to use GBP?
What if I work from home and don't want my address to be visible on GBP?
How do I list more than one location on Google Business Profile?
What to do when your business category is not available on GBP?
What is the short name on GBP?
How to add questions and answers to GBP?
What are GBP labels and why are they important?
How to add highlights/attributes to GBP?
How to use numbers to track calls and maintain NAP consistency?
How to optimize your GBP card?
How to change an address on GBP?