Inbound Marketing Examples for Universities

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And after seeing all the steps you should follow for Inbound Marketing for universities, there are some success stories to give you more context.

These examples below show how Inbound Marketing effectively filled them with new leads.

All of these cases were documented and reported by Hubspot itself , a pioneering organization in the concept of Inbound Marketing, so they are more than validated.

Get ready to be inspired!

Columbia
Columbia is an institution dedicated to offering singapore whatsapp resource high-impact courses such as Aviation, Cooking and Hospitality.

They opted for Inbound Marketing and, in particular, began to implement a Content Marketing strategy , since their users had doubts about the institution's profitability.

So their plan was to generate content related to the courses they offer through blog posts, quizzes, e-books, etc.

The results were beyond what was expected: they attracted the right traffic and converted them into leads through experiential talks.

This is a good practice that we have not discussed before; experiential talks allow you to fill a quality database and make your university better known when the material is shared on social networks.