improve brand awareness , and therefore company notoriety,
strengthen positive sentiment towards the brand,
retain their customers , also thanks to the singapore phone number example creation of a loyalty portal dedicated to them.
increase social media engagement ,
obtain proprietary data, zero-party data , to be used in the remarketing phase,
carry out real market research , in the specific case of quizzes or surveys.
For all these reasons, contests are increasingly in demand by companies and the number of marketers looking for a course in managing prize competitions online is definitely increasing.