Features of Self-Promotion Reports

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What is self-promotion

What is not self-promotion



What is self-promotion
Self-promotion is the promotion of one's own products india telegram number database (goods, services) on one's own platforms. In this case, the entrepreneur acts in two roles at once: advertiser and advertising distributor.

According to the FAS clarifications, information that a person posts on their website or in social media channels (group, account) is not advertising. However, this rule ceases to apply if they somehow highlight one specific product. This may look like a continuous block on each page with the text "Hurry up to buy an air conditioner with a 20% discount and free installation until September 31." The FAS recognizes such promotion as self-advertisement, which must comply with all the requirements of the new law, that is, be marked.

To simplify and illustrate this situation, from the FAS point of view, a website is a virtual showcase that completely matches its offline counterpart in its features. While the product is on the showcase, you are simply presenting it (showing its appearance, telling about its advantages, demonstrating the price). When signal arrows appear above a particular product on the showcase, drawing attention to it, then this is already self-promotion. According to this analogy, it turns out that a product card on a website is not considered advertising, but an offer. A pop-up window with a promotion for a specific product that haunts the user is self-promotion that needs to be labeled.