How to Optimize Images for SEO

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5 simple tips to optimize your website images and make them more attractive to search engines.
THESEO identifies all the activities carried out to improve the visibility of a website on search engines.

Having a website optimized for search engines is of fundamental importance for any site in any sector. However, the optimization of a site concerns many factors, one of these is represented by images.

In this article we will see the importance of image optimization from an SEO point australia phone number list of view and some tips to create images that “search engines like”.

Why optimize images for SEO?
To take care of the positioning of your website on search engines it is necessary to optimize the images used for 3 main reasons :

Google Can't Understand Image Content : Search engine spiders were created to read HTML texts, not to "decipher" images. Google's algorithm is not yet able to understand exactly what an image is about. It must therefore be optimized to give Google specific indications about its content.
Users also search for information by browsing through images . Those who search for something on Google often also check the images tab and access sites by clicking on the image that is most similar to the search made.
Heavy images can slow down your site and therefore penalize it from an SEO and user experience point of view. A heavy site is a site that is not very usable and will not please Google or users.