For example, if you sell beauty products and a user always buys the thailand mobile database same product, why not create a specific ad for them? Your ads with an interesting offer may encourage them to buy it again. It may be the perfect time to buy it again.
Would these users buy your products without showing them an ad? In an era where there are endless shopping options available to everyone, it is difficult for a user to remember your brand. That is why you should always be there for them. If you at least give them the option to buy from you through an attractive ad, your chances will increase.
Retargeting to the next levelNot only do dynamic ads help you promote relevant products on Facebook and Instagram based on things shoppers have visited on your website, but this ad unit does it automatically as well.
« Dynamic ads automatically promote your inventory to people who have shown interest through your website , app, or anywhere else on the internet. Your Dynamic Ads look and feel just like single image, carousel, or collection ads on Facebook, Instagram, and Audience Network . »
With Dynamic Ads, you can display multiple products in a mobile carousel ad format, showing only items that are still in stock. Dynamic Ads allow you to really set it up and not have to keep track of it.
Dynamic ads can be used for the strategies and audiences mentioned above. For example, they can be set up to show items that site visitors have been close to purchasing, or you can feature related products that shoppers have already interacted with.
Always segmented audience
Whatever ad you decide on, you should never target all users equally. Create specific audience types. The key is to create different types of ads for each user segment.
There are many ways to segment your audience. And many types of audiences. Cart abandoners, recent visitors, recent buyers, etc. What you can't do is create the same ad format for each segment of people.
Depending on whether buyers interacted with your site a month ago or two days ago, the content of the ad should vary. Therefore, you need to first segment users based on the type of product they are interested in and secondly, based on their location in the conversion funnel.
So create personalized ads for each type of person. There are many ways to do retargeting in sales, take a look at these examples of well-executed retargeting from 2018 . You can even combine email marketing and retargeting . Use our MDirector CRM Retargeting platform to do this . You will be able to carry out the best retargeting strategies in sales.