If you are an entrepreneur, with little knowledge, or a freelancer looking for support to start your tasks as a professional, in this post you will get everything you need to know to create your social media calendar, in 2021, with everything included.
As you know, a Social Media Manager has thousands of tasks to do in a singapore business email list single day and organization is key to achieving all daily goals.
That's why a document that helps you schedule your online content over days, weeks, or even months will make your life easier.
I invite you to watch this short video to understand why you need a content calendar. Then continue reading the post…
[Tweet “An editorial calendar will help you schedule your online content over days, weeks, or even months…it will make your life easier.”]
https://www.youtube.com/watch?v=GJRu_jGtwSs
What is a content management calendar?
The first thing you need to know before you start structuring your social media calendar is what we're talking about. Now I'll tell you what it's all about!
Basically, it is a document that will help you establish and schedule the publications you will make on your social networks.
With this document, you can plan the content you will publish on your social profiles, for the time you define and in accordance with your objectives or goals.
So its main function is to plan in advance the content that you will share on your social networks to promote your products , services, offer educational content or establish a presence on networks and connect with your audience.
[Tweet “An Editorial Calendar helps you promote your products, services, offer educational content or establish a presence on social media and connect with your audience.”]
Tips for having a complete editorial calendar
Before we get into the nitty-gritty and teach you how to create a Social Media calendar, I want to give you some tips so that, once you create one, you can keep it complete all the time.
When you start designing your calendar, you may find that keeping it complete can be difficult. However, if you follow these tips, it won't be that hard.
Repurpose posts. You can create similar posts on different days and publish at different times. Just be careful not to overdo it.
Curate content. Add useful links to posts from other blogs and sites that your audience will enjoy. You can pre-select these or just leave a note to find something that's trending on a given day (which can be hard to predict).
Write multiple posts promoting one article or link. Do you have an awesome post or website to promote? Consider writing multiple posts for that page. This can reduce the number of links you need to share.